The international commercial contact is the international relations important content, is the peace period international contact main melody. Along with our country market economy advancement and the opening to the outside world further expansion, the international commercial negotiations took the commercial war he prologue, appeared more and more frequently in the economy. This article from the commercial negotiations reason, the step, the principle, result and negotiations both sides aspects and so on cultural difference to obtained the success in the international commercial negotiations the influence to carry on the analysis.
关键字:商务谈判 双赢 判断标准 文化差异 语言艺术
Key words: Business affairs negotiation win-win judges sta